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بررسی و تحلیل استراتژی استقلال خدمات مشترکین برق در ایران با تمرکز بر دیدگاه قابلیت های پویا
عبدالهی، آمنه Abdollahi, Ameneh
Analysis of Customer Services Independance Strategy in Electricity Section in Iran, Based on Dynamic Capabilities
Abdollahi, Ameneh | 2009
995
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- Type of Document: M.Sc. Thesis
- Language: Farsi
- Document No: 41460 (44)
- University: Sharif University of Technology
- Department: Management and Economy
- Advisor(s): Kermanshah, Ali
- Abstract:
- Opportunities for creating value are shifting from managing tangible assets to managing knowledge based strategies that deploy on organizations' tangible assets: customer relationship, innovative products and services, high quality, and responsive operation processes, information technology and databases and employee capability skills and innovation" (Strategy Focused Organization, Norton, Kaplan; 1996). As organizations' value creating process shifts, learning has become one of the most important factors in value creation, and as a consequence dynamic capabilities creation. This research is concentrated on Electric Distribution Companies in Tehran region and studies knowledge management as a tool for facilitating learning. At first I studied available resources for reviewing the concept of "Dynamic Capability", "Organizational Knowledge Management", and "Learning". Then I tried to relate all these three mentioned concepts trough "Dynamic Capability Creation Process Model". By using this model I explained the role of learning facilitation, as a dynamic capability, in assuring successful execution of "Customer Service Independence Strategy in Electricity section in Iran. In final part, I introduced the conceptual and scientific achievements by the quantitative model, and empirically explain the research achievements.
- Keywords:
- Dynamic Capability ; Knowledge Management ; Learning ; Resource-Based View ; Customer Services
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